Pack Your Bag: Essentials For A Beach Vacation

The sun kisses your skin as a gentle breeze carries the scent of salt and sunscreen. Soft sand slips between your toes, the sound of the ocean provides the only soundtrack you need. Whether you’re lounging on a beach towel, wading into the cool waves, or enjoying a lazy afternoon by the rockpools, the key to a perfect summer escape lies in your beach bag essentials - and this year, we have something special to add to it.

Meet our pool-ready, Summer Pochette - our gift* to you with orders in selected countries. Designed for easy, effortless travel, this zip-up pouch keeps your essentials for a beach vacation secure and stylish while you soak up the sun. Whether you’re stashing your sunglasses, phone, or favorite BIRKENSTOCK Care Essentials products, our Pochette will be your go-to companion for every summer adventure.

The sun kisses your skin as a gentle breeze carries the scent of salt and sunscreen. Soft sand slips between your toes, the sound of the ocean provides the only soundtrack you need. Whether you’re lounging on a beach towel, wading into the cool waves, or enjoying a lazy afternoon by the rockpools, the key to a perfect summer escape lies in your beach bag essentials - and this year, we have something special to add to it.

Meet our pool-ready, Summer Pochette - our gift* to you with orders in selected countries. Designed for easy, effortless travel, this zip-up pouch keeps your essentials for a beach vacation secure and stylish while you soak up the sun. Whether you’re stashing your sunglasses, phone, or favorite BIRKENSTOCK Care Essentials products, our Pochette will be your go-to companion for every summer adventure.

Did You Know? Five Fascinating Facts About the Beach & Water

1. The ocean covers over 70% of the Earth’s surface: Scientists estimate that more than 80% of it remains unexplored by humans.

2. Sand isn’t just made of rocks: On tropical beaches, it often consists of tiny fragments of coral, shells, and even microscopic organisms that have been weathered over time.

3. Waterfalls can be underwater: The Denmark Strait cataract, located between Greenland and Iceland, is the world’s largest waterfall - and it's underwater!

4. The sound of waves can naturally lower stress: Studies show that listening to ocean sounds can help the body relax.

5. Saltwater has natural antibacterial properties: Although small doses can be great for skin, longer exposure can dry skin out.

Did You Know? Five Fascinating Facts About the Beach & Water

1. The ocean covers over 70% of the Earth’s surface: Scientists estimate that more than 80% of it remains unexplored by humans.

2. Sand isn’t just made of rocks: On tropical beaches, it often consists of tiny fragments of coral, shells, and even microscopic organisms that have been weathered over time.

3. Waterfalls can be underwater: The Denmark Strait cataract, located between Greenland and Iceland, is the world’s largest waterfall - and it's underwater!

4. The sound of waves can naturally lower stress: Studies show that listening to ocean sounds can help the body relax.

5. Saltwater has natural antibacterial properties: Although small doses can be great for skin, longer exposure can dry skin out.

What’s in a Beach Bag?

The right beach bag can really help to bring the day together, and everybody has their own favourite kind. Are you someone who loves an organized, minimal approach or prefers to bring everything for a full beach adventure? Which beach bag ticks your boxes?

• The Bottomless Basket: Stuffed with essentials like sun hats, oversized towels, and picnic treats, for those who want to be prepared for every eventuality.

• The Trusty Tote: The oldest tote you own. A towel, a well-worn novel, a bag of crisps, and off you go.

• The Family Bag: Bursting at the seams with snacks, beach toys, and everything needed for a full-on beach adventure.

• The Mini Minimalist: Towel who? You live in the moment and all you need is your SPF and sunglasses in-hand.

What’s in a Beach Bag?

The right beach bag can really help to bring the day together, and everybody has their own favourite kind. Are you someone who loves an organized, minimal approach or prefers to bring everything for a full beach adventure? Which beach bag ticks your boxes?

• The Bottomless Basket: Stuffed with essentials like sun hats, oversized towels, and picnic treats, for those who want to be prepared for every eventuality.

• The Trusty Tote: The oldest tote you own. A towel, a well-worn novel, a bag of crisps, and off you go.

• The Family Bag: Bursting at the seams with snacks, beach toys, and everything needed for a full-on beach adventure.

• The Mini Minimalist: Towel who? You live in the moment and all you need is your SPF and sunglasses in-hand.

5 Essentials for a Beach Vacation

When you're headed out for surf and sand, the last thing you want is to be scrambling for the basics. Here’s your ultimate guide to packing your beach bag essentials - everything you need all day long.

5 Essentials for a Beach Vacation

When you're headed out for surf and sand, the last thing you want is to be scrambling for the basics. Here’s your ultimate guide to packing your beach bag essentials - everything you need all day long.

1. SPF & Sun Protection:

The beach sun can be scorching, so make sure you're ready.

• A high-quality sunscreen with SPF 50
• A pair of sunglasses to protect those peepers
• A lightweight cover-up is a must

2. Entertainment:

Entertainment is key to making the most of your beach day.

• A captivating novel, your favorite magazine or the kids favourite books
• A playlist that’s all about relaxation
• A journal to jot down creative ideas

3. Hydration & Snacks:

No one likes to feel parched or hangry by the ocean!

• Grab your favorite reusable water bottle and keep it filled all day
• Your favourite sunny day snacks
• A few coins for an ice cream

1. SPF & Sun Protection:

The beach sun can be scorching, so make sure you're ready.

• A high-quality sunscreen with SPF 50
• A pair of sunglasses to protect those peepers
• A lightweight cover-up is a must

2. Entertainment:

Entertainment is key to making the most of your beach day.

• A captivating novel, your favorite magazine or the kids favourite books
• A playlist that’s all about relaxation
• A journal to jot down creative ideas

3. Hydration & Snacks:

No one likes to feel parched or hangry by the ocean!

• Grab your favorite reusable water bottle and keep it filled all day
• Your favourite sunny day snacks
• A few coins for an ice cream

4. Eco-Friendly Clean-Up Bag:

Keep an eco-friendly clean-up bag handy to collect any litter you find, big or small.

• Leave the beach better than you found it
• A small act that makes a huge difference
• Get the whole group involved at the end of the day

**5. Our Exclusive Summer Pochette*:**

Crisp cotton, zip fastening and enough space for your essentials. Slip this pouch into any bag - keeping your valuables organized is a game changer.

• The perfect size for your essentials
• Designed with a water resistant lining
• Zip fastening to help keep out sand

4. Eco-Friendly Clean-Up Bag:

Keep an eco-friendly clean-up bag handy to collect any litter you find, big or small.

• Leave the beach better than you found it
• A small act that makes a huge difference
• Get the whole group involved at the end of the day

**5. Our Exclusive Summer Pochette*:**

Crisp cotton, zip fastening and enough space for your essentials. Slip this pouch into any bag - keeping your valuables organized is a game changer.

• The perfect size for your essentials
• Designed with a water resistant lining
• Zip fastening to help keep out sand

6. Your Foot Care Essentials:

All that swimming can leave skin feeling dry. Pop your favourite BIRKENSTOCK Care Essentials in your Limited Edition Summer Pochette* and care for your skin on the go.

• Comforting Dry Oil: After a day in the sun, try our rich caring certified organic oil with a blend of organic plant oils. Absorbs quickly for long-lasting and intensive nourishment.

• Nourishing Foot Balm: For rich skin moisturization and softer and more supple skin from the first use.

• Relief Lotion Tired Leg & Foot: Fatigued from lots of swimming? To relieve feelings of heaviness, tension and fatigue while hydrating your skin.

6. Your Foot Care Essentials:

All that swimming can leave skin feeling dry. Pop your favourite BIRKENSTOCK Care Essentials in your Limited Edition Summer Pochette* and care for your skin on the go.

• Comforting Dry Oil: After a day in the sun, try our rich caring certified organic oil with a blend of organic plant oils. Absorbs quickly for long-lasting and intensive nourishment.

• Nourishing Foot Balm: For rich skin moisturization and softer and more supple skin from the first use.

• Relief Lotion Tired Leg & Foot: Fatigued from lots of swimming? To relieve feelings of heaviness, tension and fatigue while hydrating your skin.

Meet Your New Favorite Beach Companion

There’s something magical about a day spent by the water - the warmth of the sun, the gentle rhythm of waves, and the pure sense of escape. But a perfect beach day isn’t just about where you go - it’s about what you bring. Enter our sleek Limited Edition Summer Pochette*. The free gift* designed to keep your must-haves safe, organized, and within reach so you can enjoy every sun-soaked moment.

Whether you toss it inside your beach bag or let it shine as a stand-alone essential, this versatile companion is here to make your summer adventures effortless.

Why You’ll Love It:

• Travel Light: Use it solo for a simple beach look or tuck it inside a larger tote for easy organization.

• Perfectly Sized: Spacious enough for must-haves but compact enough to carry comfortably.

• Moisture-Resistant Inner Lining: Designed to protect your belongings from seaside splashes and unexpected drips.

• Effortless Vibes: Crafted from crisp cotton for goes-with-everything style.

• Versatile Use: Not just for the beach! Take it on weekend getaways, picnics, or even gym sessions.

Meet Your New Favorite Beach Companion

There’s something magical about a day spent by the water - the warmth of the sun, the gentle rhythm of waves, and the pure sense of escape. But a perfect beach day isn’t just about where you go - it’s about what you bring. Enter our sleek Limited Edition Summer Pochette*. The free gift* designed to keep your must-haves safe, organized, and within reach so you can enjoy every sun-soaked moment.

Whether you toss it inside your beach bag or let it shine as a stand-alone essential, this versatile companion is here to make your summer adventures effortless.

Why You’ll Love It:

• Travel Light: Use it solo for a simple beach look or tuck it inside a larger tote for easy organization.

• Perfectly Sized: Spacious enough for must-haves but compact enough to carry comfortably.

• Moisture-Resistant Inner Lining: Designed to protect your belongings from seaside splashes and unexpected drips.

• Effortless Vibes: Crafted from crisp cotton for goes-with-everything style.

• Versatile Use: Not just for the beach! Take it on weekend getaways, picnics, or even gym sessions.

How to Get Your Limited Edition Summer Pochette

Ready to step up your beach bag game? Our Limited Edition Summer Pochette is coming soon, designed to keep your essentials right where you need them. Want to get your hands on one? It will be available as a gift with purchase in selected countries and we don’t want you to miss out. Stay in the loop on how to get yours by following us @BIRKENSTOCKCareEssentials.

Sun, Sand, and a Perfect Pochette

Sunshine, sand, and the sound of waves - nothing beats a day by the water. And there’s no better way to enjoy it than with the beach bag essentials that keep life hassle-free. Whether you're soaking up the sun, swimming away the day, or cooling off in the shade with your favorite book, make sure you’re ready for any beachside adventure. Slip on your sandals, grab your Limited Edition Summer Pouch and your essentials for a beach vacation, and embrace the season ahead. See you at the shoreline!

How to Get Your Limited Edition Summer Pochette

Ready to step up your beach bag game? Our Limited Edition Summer Pochette is coming soon, designed to keep your essentials right where you need them. Want to get your hands on one? It will be available as a gift with purchase in selected countries and we don’t want you to miss out. Stay in the loop on how to get yours by following us @BIRKENSTOCKCareEssentials.

Sun, Sand, and a Perfect Pochette

Sunshine, sand, and the sound of waves - nothing beats a day by the water. And there’s no better way to enjoy it than with the beach bag essentials that keep life hassle-free. Whether you're soaking up the sun, swimming away the day, or cooling off in the shade with your favorite book, make sure you’re ready for any beachside adventure. Slip on your sandals, grab your Limited Edition Summer Pouch and your essentials for a beach vacation, and embrace the season ahead. See you at the shoreline!

*T&Cs apply: Limited Edition Summer Pochette available as a gift with purchase in selected countries and while supplies last. Availability and conditions may vary by region.